{"id":14,"date":"2026-10-19T21:15:03","date_gmt":"2026-10-19T21:15:03","guid":{"rendered":"https:\/\/promivo.pl\/uslugi\/branding\/"},"modified":"2026-10-19T21:15:06","modified_gmt":"2026-10-19T21:15:06","slug":"branding","status":"publish","type":"pm_service","link":"https:\/\/promivo.pl\/en\/services\/branding\/","title":{"rendered":"Branding and visual identity"},"content":{"rendered":"\n<section class=\"wp-block-group service-intro-v4 service-hero is-layout-flow wp-block-group-is-layout-flow\">\n\n<div class=\"wp-block-group service-copy-v4 service-hero-copy is-layout-flow wp-block-group-is-layout-flow\">\n\n<p class=\"eyebrow pm-kicker wp-block-paragraph\">Promivo services<\/p>\n\n\n<h1 class=\"wp-block-heading display\">Branding and visual identity<\/h1>\n\n\n<p class=\"pm-lead wp-block-paragraph\">Recognition starts with consistent choices. We design identities that work across websites, social media, packaging and print, giving your communication a clear visual foundation.<\/p>\n\n\n<p class=\"service-hero-scope wp-block-paragraph\">Logo \u00b7 colour \u00b7 brand guidelines<\/p>\n\n\n<div class=\"wp-block-buttons service-hero-actions is-layout-flex wp-block-buttons-is-layout-flex\">\n\n<div class=\"wp-block-button button button--solid\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/promivo.pl\/en\/contact\/?service=branding\">Request a quote <span aria-hidden=\"true\">\u2197<\/span><\/a><\/div>\n\n<\/div>\n\n<\/div>\n\n\n<div class=\"wp-block-group service-visual is-layout-flow wp-block-group-is-layout-flow\">\n<figure class=\"service-art--hero pm-editorial-figure\"><img class=\"pm-editorial-photo\" src=\"https:\/\/promivo.pl\/en\/wp-content\/themes\/promivo\/assets\/editorial\/brand-print-1536.webp\" srcset=\"https:\/\/promivo.pl\/en\/wp-content\/themes\/promivo\/assets\/editorial\/brand-print-640.webp 640w, https:\/\/promivo.pl\/en\/wp-content\/themes\/promivo\/assets\/editorial\/brand-print-960.webp 960w, https:\/\/promivo.pl\/en\/wp-content\/themes\/promivo\/assets\/editorial\/brand-print-1536.webp 1536w\" sizes=\"(min-width: 1100px) 48vw, 100vw\" width=\"1536\" height=\"1024\" alt=\"Colour matching and review of printed designs and packaging in a studio.\" loading=\"eager\" fetchpriority=\"high\" decoding=\"async\"><span class=\"pm-editorial-signature\" aria-hidden=\"true\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/promivo.pl\/en\/wp-content\/themes\/promivo\/assets\/logo.svg\" width=\"21\" height=\"26\" alt=\"\"><span>promivo<\/span><\/span><\/figure>\n<\/div>\n\n<\/section>\n\n\n<div class=\"wp-block-group service-overview-v4 is-layout-flow wp-block-group-is-layout-flow\">\n\n<section class=\"wp-block-group service-section service-section--purpose is-layout-flow wp-block-group-is-layout-flow\">\n\n<h2 class=\"wp-block-heading\">Who it is for<\/h2>\n\n\n<div class=\"wp-block-group service-detail-copy is-layout-flow wp-block-group-is-layout-flow\">\n\n<p class=\"wp-block-paragraph\">For new businesses, brands changing direction and organisations whose materials no longer feel connected. We can develop a new identity or bring structure to an existing one.<\/p>\n\n<\/div>\n\n<\/section>\n\n\n<section class=\"wp-block-group service-section service-section--scope is-layout-flow wp-block-group-is-layout-flow\">\n\n<h2 class=\"wp-block-heading\">A scope shaped around your needs<\/h2>\n\n\n<div class=\"wp-block-group service-detail-copy is-layout-flow wp-block-group-is-layout-flow\">\n\n<ul class=\"wp-block-list\"><li>Discovery covering your offer, audiences and brand character.<\/li><li>Visual direction and logo design or development.<\/li><li>Colour palette, typography and usage principles.<\/li><li>Agreed applications and production-ready files.<\/li><\/ul>\n\n<\/div>\n\n<\/section>\n\n\n<section class=\"wp-block-group service-section service-section--deliverables is-layout-flow wp-block-group-is-layout-flow\">\n\n<h2 class=\"wp-block-heading\">What you receive<\/h2>\n\n\n<div class=\"wp-block-group service-detail-copy is-layout-flow wp-block-group-is-layout-flow\">\n\n<p class=\"wp-block-paragraph\">You receive files in agreed formats and guidance on using the identity. The proposal and contract define brand guidelines, templates and rights transferred. Font and third-party asset licences are agreed separately.<\/p>\n\n<\/div>\n\n<\/section>\n\n<\/div>\n\n\n<div class=\"wp-block-group service-planning-v4 is-layout-flow wp-block-group-is-layout-flow\">\n\n<section class=\"wp-block-group service-section service-section--process is-layout-flow wp-block-group-is-layout-flow\">\n\n<h2 class=\"wp-block-heading\">How we work<\/h2>\n\n\n<div class=\"wp-block-group service-detail-copy is-layout-flow wp-block-group-is-layout-flow\">\n\n<ul data-pm-stages=\"6\" role=\"list\" class=\"wp-block-list pm-service-stages pm-journey pm-journey--service\"><li><div class=\"pm-stage-visual\" aria-hidden=\"true\"><span class=\"pm-stage-index\">01<\/span><svg class=\"pm-stage-drawing\" data-pm-art=\"conversation\" viewBox=\"0 0 160 140\" width=\"160\" height=\"140\" aria-hidden=\"true\" focusable=\"false\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.6\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><ellipse class=\"pm-drawing-ground\" cx=\"80\" cy=\"125\" rx=\"65\" ry=\"6\" stroke=\"none\"\/><rect class=\"pm-drawing-paper\" x=\"28\" y=\"26\" width=\"88\" height=\"57\" rx=\"12\"\/><path d=\"M42 83v14l20-14M44 43h55M44 54h40\"\/><path class=\"pm-drawing-accent pm-drawing-float\" d=\"M92 65h27a10 10 0 0 1 10 10v20l-12-7H92a10 10 0 0 1-10-10v-3a10 10 0 0 1 10-10Z\"\/><path d=\"M94 76h22\"\/><\/svg><span class=\"pm-stage-pin\"><\/span><\/div><div class=\"pm-stage-title\">Discovery<\/div><\/li><li><div class=\"pm-stage-visual\" aria-hidden=\"true\"><span class=\"pm-stage-index\">02<\/span><svg class=\"pm-stage-drawing\" data-pm-art=\"palette\" viewBox=\"0 0 160 140\" width=\"160\" height=\"140\" aria-hidden=\"true\" focusable=\"false\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.6\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><ellipse class=\"pm-drawing-ground\" cx=\"80\" cy=\"125\" rx=\"65\" ry=\"6\" stroke=\"none\"\/><path class=\"pm-drawing-shadow\" d=\"m59 26 52 17-24 73-52-17Z\"\/><path class=\"pm-drawing-paper\" d=\"m78 21 45 32-45 63-45-32Z\"\/><rect class=\"pm-drawing-paper\" x=\"28\" y=\"24\" width=\"47\" height=\"89\" rx=\"6\"\/><path class=\"pm-drawing-accent\" d=\"M28 30a6 6 0 0 1 6-6h35a6 6 0 0 1 6 6v22H28Z\"\/><path d=\"M28 71h47M28 90h47\"\/><circle class=\"pm-drawing-dot pm-drawing-float\" cx=\"51\" cy=\"101\" r=\"3\"\/><\/svg><span class=\"pm-stage-pin\"><\/span><\/div><div class=\"pm-stage-title\">visual direction<\/div><\/li><li><div class=\"pm-stage-visual\" aria-hidden=\"true\"><span class=\"pm-stage-index\">03<\/span><svg class=\"pm-stage-drawing\" data-pm-art=\"logo\" viewBox=\"0 0 160 140\" width=\"160\" height=\"140\" aria-hidden=\"true\" focusable=\"false\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.6\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><ellipse class=\"pm-drawing-ground\" cx=\"80\" cy=\"125\" rx=\"65\" ry=\"6\" stroke=\"none\"\/><rect class=\"pm-drawing-paper\" x=\"33\" y=\"25\" width=\"88\" height=\"82\" rx=\"7\"\/><path d=\"M45 38h64M45 94h64\"\/><path class=\"pm-drawing-accent\" d=\"m60 81 18-32 18 32H60Z\"\/><path d=\"M68 68h20M33 66h12m64 0h12\"\/><g class=\"pm-drawing-float\"><circle cx=\"120\" cy=\"31\" r=\"5\"\/><path d=\"M120 20v6m0 10v6m-11-11h6m10 0h6\"\/><\/g><\/svg><span class=\"pm-stage-pin\"><\/span><\/div><div class=\"pm-stage-title\">design<\/div><\/li><li><div class=\"pm-stage-visual\" aria-hidden=\"true\"><span class=\"pm-stage-index\">04<\/span><svg class=\"pm-stage-drawing\" data-pm-art=\"review\" viewBox=\"0 0 160 140\" width=\"160\" height=\"140\" aria-hidden=\"true\" focusable=\"false\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.6\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><ellipse class=\"pm-drawing-ground\" cx=\"80\" cy=\"125\" rx=\"65\" ry=\"6\" stroke=\"none\"\/><rect class=\"pm-drawing-shadow\" x=\"44\" y=\"23\" width=\"74\" height=\"78\" rx=\"7\"\/><rect class=\"pm-drawing-paper\" x=\"33\" y=\"17\" width=\"74\" height=\"78\" rx=\"7\"\/><path d=\"M47 35h45M47 47h30M47 61l6 6 11-12M72 61h18M47 78h30\"\/><path class=\"pm-drawing-accent pm-drawing-float\" d=\"M113 59 139 70v21c0 13-14 22-26 27-12-5-26-14-26-27V70Z\"\/><path d=\"m101 86 9 9 16-18\"\/><\/svg><span class=\"pm-stage-pin\"><\/span><\/div><div class=\"pm-stage-title\">agreed revisions<\/div><\/li><li><div class=\"pm-stage-visual\" aria-hidden=\"true\"><span class=\"pm-stage-index\">05<\/span><svg class=\"pm-stage-drawing\" data-pm-art=\"book\" viewBox=\"0 0 160 140\" width=\"160\" height=\"140\" aria-hidden=\"true\" focusable=\"false\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.6\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><ellipse class=\"pm-drawing-ground\" cx=\"80\" cy=\"125\" rx=\"65\" ry=\"6\" stroke=\"none\"\/><path class=\"pm-drawing-paper\" d=\"M22 31c20-5 40-2 58 9 18-11 38-14 58-9v73c-22-4-39-1-58 10-19-11-36-14-58-10Z\"\/><path d=\"M80 40v74M35 51l29 6M35 64l29 6M35 77l23 5\"\/><path class=\"pm-drawing-accent pm-drawing-float\" d=\"M96 46h25v24H96Z\"\/><path d=\"m96 83 25-5M96 94l17-4\"\/><\/svg><span class=\"pm-stage-pin\"><\/span><\/div><div class=\"pm-stage-title\">guidelines and files<\/div><\/li><li><div class=\"pm-stage-visual\" aria-hidden=\"true\"><span class=\"pm-stage-index\">06<\/span><svg class=\"pm-stage-drawing\" data-pm-art=\"delivery\" viewBox=\"0 0 160 140\" width=\"160\" height=\"140\" aria-hidden=\"true\" focusable=\"false\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.6\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><ellipse class=\"pm-drawing-ground\" cx=\"80\" cy=\"125\" rx=\"65\" ry=\"6\" stroke=\"none\"\/><path class=\"pm-drawing-paper\" d=\"m27 49 53-24 53 24v52l-53 24-53-24Z\"\/><path d=\"m27 49 53 24 53-24M80 73v52M54 37l52 24v22\"\/><g class=\"pm-drawing-float\"><circle class=\"pm-drawing-accent\" cx=\"119\" cy=\"91\" r=\"19\"\/><path d=\"m110 91 6 6 12-13\"\/><\/g><\/svg><span class=\"pm-stage-pin\"><\/span><\/div><div class=\"pm-stage-title\">handover<\/div><\/li><\/ul>\n\n<p class=\"wp-block-paragraph\">We assess the design in practical applications as well as on a presentation board.<\/p>\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/promivo.pl\/en\/how-we-work\/\">Read about the full process<\/a><\/p>\n\n<\/div>\n\n<\/section>\n\n\n<section class=\"wp-block-group service-section service-section--preparation is-layout-flow wp-block-group-is-layout-flow\">\n\n<h2 class=\"wp-block-heading\">What we need to get started<\/h2>\n\n\n<div class=\"wp-block-group service-detail-copy is-layout-flow wp-block-group-is-layout-flow\">\n\n<p class=\"wp-block-paragraph\">Explain your services, audiences, values and planned applications. Send your current logo in the best available format and examples of materials that need to stay or change.<\/p>\n\n<\/div>\n\n<\/section>\n\n\n<section class=\"wp-block-group service-section service-section--estimate is-layout-flow wp-block-group-is-layout-flow\">\n\n<h2 class=\"wp-block-heading\">What affects cost and timing<\/h2>\n\n\n<div class=\"wp-block-group service-detail-copy is-layout-flow wp-block-group-is-layout-flow\">\n\n<p class=\"wp-block-paragraph\">The scope depends on identity elements, logo development, applications and documentation. Legal clearance of a name or trademark requires separate arrangements; graphic design does not replace that work.<\/p>\n\n\n<p class=\"wp-block-paragraph\">The agreed scope and quotation are set out in the proposal. Where relevant, licences, production, advertising spend and third-party services are priced separately.<\/p>\n\n<\/div>\n\n<\/section>\n\n<\/div>\n\n\n<section class=\"wp-block-group service-section service-section--related-services is-layout-flow wp-block-group-is-layout-flow\">\n\n<h2 class=\"wp-block-heading\">Related services<\/h2>\n\n\n<div class=\"wp-block-group service-detail-copy is-layout-flow wp-block-group-is-layout-flow\">\n\n<ul class=\"wp-block-list\"><li><a href=\"https:\/\/promivo.pl\/en\/services\/graphic-design\/\">Graphic design<\/a><\/li><li><a href=\"https:\/\/promivo.pl\/en\/services\/websites\/\">Websites<\/a><\/li><li><a href=\"https:\/\/promivo.pl\/en\/services\/print\/\">Print and promotional materials<\/a><\/li><\/ul>\n\n<\/div>\n\n<\/section>\n\n\n<section class=\"wp-block-group service-section service-related service-section--work is-layout-flow wp-block-group-is-layout-flow\">\n\n<h2 class=\"wp-block-heading\">See our approach in practice<\/h2>\n\n\n<div class=\"wp-block-group service-detail-copy is-layout-flow wp-block-group-is-layout-flow\">\n\n<p class=\"wp-block-paragraph\">Explore selected work. During our conversation, we can suggest examples relevant to your brief.<\/p>\n\n<div class=\"pm-project-grid\"><article class=\"pm-project-card\"><a class=\"pm-project-image\" tabindex=\"-1\" aria-hidden=\"true\" href=\"https:\/\/promivo.pl\/en\/work\/logo-it-next\/\"><img decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/promivo.pl\/en\/wp-content\/uploads\/2026\/10\/it-next-1024x768.png\" class=\"attachment-large size-large wp-post-image\" alt=\"IT-NEXT \u2014 logo\" loading=\"lazy\" srcset=\"https:\/\/promivo.pl\/en\/wp-content\/uploads\/2026\/10\/it-next-1024x768.png 1024w, https:\/\/promivo.pl\/en\/wp-content\/uploads\/2026\/10\/it-next-300x225.png 300w, https:\/\/promivo.pl\/en\/wp-content\/uploads\/2026\/10\/it-next-768x576.png 768w, https:\/\/promivo.pl\/en\/wp-content\/uploads\/2026\/10\/it-next-960x720.png 960w, https:\/\/promivo.pl\/en\/wp-content\/uploads\/2026\/10\/it-next.png 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><div class=\"pm-project-copy\"><h3><a href=\"https:\/\/promivo.pl\/en\/work\/logo-it-next\/\">IT-NEXT \u2014 logo<\/a><\/h3><div class=\"pm-project-description\"><p>The white-and-blue IT-NEXT identity pairs a camera and signal motif with strong geometric lettering. The layout gives the mark a technical character.<\/p><\/div><a class=\"pm-text-link\" href=\"https:\/\/promivo.pl\/en\/work\/logo-it-next\/\">View project<span class=\"screen-reader-text\">: IT-NEXT \u2014 logo<\/span><\/a><\/div><\/article><article class=\"pm-project-card\"><a class=\"pm-project-image\" tabindex=\"-1\" aria-hidden=\"true\" href=\"https:\/\/promivo.pl\/en\/work\/logo-dcw-optyk\/\"><img decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/promivo.pl\/en\/wp-content\/uploads\/2026\/10\/dcw-optyk-1024x768.png\" class=\"attachment-large size-large wp-post-image\" alt=\"DCW Optyk \u2014 logo\" loading=\"lazy\" srcset=\"https:\/\/promivo.pl\/en\/wp-content\/uploads\/2026\/10\/dcw-optyk-1024x768.png 1024w, https:\/\/promivo.pl\/en\/wp-content\/uploads\/2026\/10\/dcw-optyk-300x225.png 300w, https:\/\/promivo.pl\/en\/wp-content\/uploads\/2026\/10\/dcw-optyk-768x576.png 768w, https:\/\/promivo.pl\/en\/wp-content\/uploads\/2026\/10\/dcw-optyk-960x720.png 960w, https:\/\/promivo.pl\/en\/wp-content\/uploads\/2026\/10\/dcw-optyk.png 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><div class=\"pm-project-copy\"><h3><a href=\"https:\/\/promivo.pl\/en\/work\/logo-dcw-optyk\/\">DCW Optyk \u2014 logo<\/a><\/h3><div class=\"pm-project-description\"><p>The DCW Optyk logo uses tall lettering and a restrained beige gradient. The tagline \u201cDobrze Ci\u0119 Widzie\u0107\u201d completes the vertical composition.<\/p><\/div><a class=\"pm-text-link\" href=\"https:\/\/promivo.pl\/en\/work\/logo-dcw-optyk\/\">View project<span class=\"screen-reader-text\">: DCW Optyk \u2014 logo<\/span><\/a><\/div><\/article><article class=\"pm-project-card\"><a class=\"pm-project-image\" tabindex=\"-1\" aria-hidden=\"true\" href=\"https:\/\/promivo.pl\/en\/work\/logo-gama-gym\/\"><img decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/promivo.pl\/en\/wp-content\/uploads\/2026\/10\/gama-gym-1024x768.png\" class=\"attachment-large size-large wp-post-image\" alt=\"GamaGym Equipment \u2014 logo\" loading=\"lazy\" srcset=\"https:\/\/promivo.pl\/en\/wp-content\/uploads\/2026\/10\/gama-gym-1024x768.png 1024w, https:\/\/promivo.pl\/en\/wp-content\/uploads\/2026\/10\/gama-gym-300x225.png 300w, https:\/\/promivo.pl\/en\/wp-content\/uploads\/2026\/10\/gama-gym-768x576.png 768w, https:\/\/promivo.pl\/en\/wp-content\/uploads\/2026\/10\/gama-gym-960x720.png 960w, https:\/\/promivo.pl\/en\/wp-content\/uploads\/2026\/10\/gama-gym.png 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><div class=\"pm-project-copy\"><h3><a href=\"https:\/\/promivo.pl\/en\/work\/logo-gama-gym\/\">GamaGym Equipment \u2014 logo<\/a><\/h3><div class=\"pm-project-description\"><p>The horizontal GamaGym Equipment identity sets white lettering and fine details against a dark field. The wide arrangement gives the training equipment brand a clear hierarchy.<\/p><\/div><a class=\"pm-text-link\" href=\"https:\/\/promivo.pl\/en\/work\/logo-gama-gym\/\">View project<span class=\"screen-reader-text\">: GamaGym Equipment \u2014 logo<\/span><\/a><\/div><\/article><\/div>\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\"><div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/promivo.pl\/en\/work\/\">Explore our work<\/a><\/div><\/div>\n\n<\/div>\n\n<\/section>\n\n\n<section class=\"wp-block-group service-section service-contact service-section--contact is-layout-flow wp-block-group-is-layout-flow\">\n\n<h2 class=\"wp-block-heading\">Let\u2019s talk about your project<\/h2>\n\n\n<div class=\"wp-block-group service-detail-copy is-layout-flow wp-block-group-is-layout-flow\">\n\n<p class=\"wp-block-paragraph\">Tell us what you want to achieve. We will agree the scope, materials and delivery process before the work begins.<\/p>\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\"><div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/promivo.pl\/en\/contact\/?service=branding\">Discuss your brief<\/a><\/div><\/div>\n\n<\/div>\n\n<\/section>\n\n\n<section class=\"pmp pmp-config-section\" id=\"konfigurator\" lang=\"en\"><div class=\"pmp-section-heading\"><p class=\"pmp-overline\">Your project<\/p><h2>Shape the project around your brand.<\/h2><p>Choose a style, define the scope and prepare a brief with a live preview.<\/p><\/div><div data-pmp-config=\"branding\" data-pmp-brief-legacy><a class=\"pmp-button\" href=\"https:\/\/promivo.pl\/en\/account\/\">Open your account and configure the service<\/a><\/div><div class=\"pmp-toast\" role=\"status\" aria-live=\"polite\"><\/div><noscript><p>Describe your preferences in the contact form below or email them to kontakt@promivo.pl.<\/p><\/noscript><\/section>\n\n","protected":false},"excerpt":{"rendered":"<p>A logo, palette and practical rules for consistent brand communication.<\/p>\n","protected":false},"featured_media":140,"menu_order":6,"template":"","meta":{"_pm_translation_key":"service-branding","_pm_seo_title":"Branding and visual identity | Promivo","_pm_seo_description":"A logo, palette and practical rules for consistent brand communication.","_pm_source_title":"","_pm_source_url":"","_pm_document_url":"","_pm_original_description":"","_pm_project_display":"detail","_pm_gallery":[],"_pm_related_services":[],"footnotes":"","_pm_faqs":[{"question":"Does branding mean designing a logo only?","answer":"No. The scope can include the mark, colour, typography and rules for agreed applications. The proposal specifies deliverables without assuming every commission includes a full brand strategy."},{"question":"What should I share before identity work starts?","answer":"Your business, audience, offer and intended applications. Show existing material, identify what should remain and tell us who will make decisions."},{"question":"Can an existing identity be refined?","answer":"We can agree work on an existing identity after reviewing source files and modification rights. Changes should address the actual problem."},{"question":"What files and guidelines will I receive?","answer":"The proposal lists formats and documentation. We agree digital and print variants and the required applications. Typeface and third-party asset licences are confirmed separately."},{"question":"Can the identity extend to a website and print?","answer":"Yes. Shared colour, type and composition rules support recognition. Website and print design are separate deliverables that can be scheduled in stages."}]},"class_list":["post-14","pm_service","type-pm_service","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/promivo.pl\/en\/wp-json\/wp\/v2\/pm_service\/14","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/promivo.pl\/en\/wp-json\/wp\/v2\/pm_service"}],"about":[{"href":"https:\/\/promivo.pl\/en\/wp-json\/wp\/v2\/types\/pm_service"}],"version-history":[{"count":13,"href":"https:\/\/promivo.pl\/en\/wp-json\/wp\/v2\/pm_service\/14\/revisions"}],"predecessor-version":[{"id":811,"href":"https:\/\/promivo.pl\/en\/wp-json\/wp\/v2\/pm_service\/14\/revisions\/811"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/promivo.pl\/en\/wp-json\/wp\/v2\/media\/140"}],"wp:attachment":[{"href":"https:\/\/promivo.pl\/en\/wp-json\/wp\/v2\/media?parent=14"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}