Promivo
Insights
Practical guidance for preparing materials and making informed project decisions.
Articles: 12 · Page 1 of 2
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UTM without the clutter: naming campaign links
One naming convention makes adverts, newsletters and posts easier to compare. Start with an example and a small link register.
Read the article : UTM without the clutter: naming campaign links
A landing page before a campaign: one offer, a clear next step
Check the connection between your advert and destination before buying traffic. Prepare copy, forms and acceptance checks together.
Read the article : A landing page before a campaign: one offer, a clear next step
Shoper, Shopify or WooCommerce? Start with the workflow
Compare daily tasks, costs and integrations using the same sample order. The platform name should follow that comparison.
Read the article : Shoper, Shopify or WooCommerce? Start with the workflow
Local SEO: what to organise before optimisation
Before choosing keywords, check the offer, service area and route to contact. A practical starting sequence for a local business.
Read the article : Local SEO: what to organise before optimisation
A brief for business reels: decisions before filming
Useful video starts with a topic and a shot plan. Prepare a series that can be filmed, edited and reused across channels.
Read the article : A brief for business reels: decisions before filming
Website handover: checks before final approval
A polished preview is only the start. Check enquiries, copy, account ownership and ongoing care before closing the project.
Read the article : Website handover: checks before final approvalGood to know
A few useful answers.
Planning the scope or preparing your materials? These answers will help you get started.
Ask usWho are these insights for?
People planning a website, creative, print or exhibition project. The articles help collect material and questions before discussing a commission.
Do the articles replace a proposal?
No. They help prepare a brief. Scope, technical requirements and terms are confirmed for the individual project.
Where should I start reading?
Start with preparing an enquiry if the scope is still open. For print, choose file preparation; for websites, content; for events, exhibition planning.